Paul Garcia Tealeaf eCommerce Web Solution Architect

Contact

Address:
Mobile: 972-999-0121

Experience

CrunchPoint LLC
01 / 2009 - Present
Tealeaf eCommerce Web Solution Architect

Bed Bath & Beyond

TXU (CrunchPoint LLC)
01 / 2010 - 12 / 2011
Platform Architect

Tealeaf Analytics

  • Create events to track business processes and user interactivity.
  • Develop, configure and customize Tealeaf scorecards, dashboards and custom charts.
  • Integrate Tealeaf data with Google Analytics, WebTrends and SQL Server based data warehouses.
  • Integration with ForeSee, LivePerson
  • Develop metrics and generate reports to demonstrate performance of the various application components, showing trends and utilization levels
  • Provide analytical support to the business team, call center operations, web optimization team and other key stakeholders that drive the online experience throughout the organization.
  • Conduct root cause analysis of web issues and recommend fixes to technical teams.
  • Create and maintain web analytics best practices across the analytics organization.

Tealeaf Administration

  • Install, patch and upgrade Tealeaf CX platform and supporting applications as needed.
  • Diagnose Tealeaf issues and implement changes recommended by Tealeaf support.

Sitecore CMS 6.2 Production Operations and Administration

  • Installed Sitecore over a distributed server architecture
  • Configure IIS 7.5, hosts, SSL certificates
  • Configure SQL Server 2008 R2 backups, maintenance scripts, replication
  • Diagnose issues and implement configuration changes.
  • Integrate with analytics and .net code libraries

Production Operations – Microsoft Windows Administration

  • Manage, monitor and maintain assigned systems and applications.
  • Ensure availability and performance exceeds expectations.
  • Oversee the tactical and strategic operations of the Windows 2008 IIS 7 production hosting environment.
  • Establish High Availability and Disaster Recovery requirements.
  • Review the utilization of the production systems and systems in test, and propose architectural and operational changes to the environment.
  • Debug and fix problems in production environments and duly document and follow-up on permanent fixes with the technical teams.
TXU (Capgemini Energy LP)
11 / 2007 - 12 / 2009
eCommerce Strategy

Specialist Application Management / Web Operations

  • Understanding of how components in a web architecture fit together and affect each other.
  • Monitor performance of software after implementation and serve as subject matter expert.
  • Translate business requirements into technical specifications and technical designs.
  • Plan, develop, test and document installs and upgrades.
  • Identify opportunities to implement existing solutions in new and creative ways.

Implementation of RedDot Content Management System (CMS) 7.5 - 10

  • Creation of foundation templates and containers
  • Integrate CMS content with SAP using Portal Navigation Manager
  • Created content mangement workflows
  • Integrate content publishing with RedDot Live Server

Implementation of RedDot LiveServer 3.5 - 9.0

  • Integrate content from RedDot CMS
  • Integrate Tomcat J2EE applications
  • Integrate HeliconTech ISAPI Rewrite
  • Integrate custom Vanity URL management tool and 404 handler

Implementation of Tealeaf CX

  • Installed Tealeaf CX software suite (cxImpact, cxReveal, cxConnect, cxVerify)
  • Validated router span configuration and diagnose traffic issues
  • Modified RedDot CMS templates for Tealeaf client-side event tracking javascript
  • Creation of simple and complex events
  • Creation of dashboards for event monitoring

Implementation of Google Analytics

  • Modified RedDot CMS templates for Google Analytics javascript
  • Established best practices for page and event tagging
  • Manage Google Analytics account profiles and report configurations

WebTrends

  • Manage WebTrends account profiles and report configurations for log file analysis
  • Creation of filters and URL rebuild rules

SiteScope 7-10

  • Implement monitors for URL, URL Sequence and WebServices availability

Google Search Appliance (GSA)

  • Creation of Front Ends
  • Configure crawling of internal (Intranet and SAP) and external web sites
  • Configure Database feeds
TXU (Sogeti USA LLC)
01 / 2007 - 07 / 2007
eCommerce Analyst

Google Search Appliance (GSA) Administration and Reporting

WebTrends 7, 8 Administration and Reporting

Mercury SiteScope Administration

TXU (Sogeti USA LLC)
10 / 2006 - 01 / 2007
Business Analyst

Gathered business requirements for selecting a talent management application.

Talent Management SME (Subject Matter Expert)

TXU (Sogeti USA LLC)
03 / 2006 - 10 / 2006
Microsoft Office VBA Developer

Developed Microsoft PowerPoint 2003 Add-In to simplify creation of presentations based on corporate style guidelines using Microsoft PowerPoint VBA and Microsoft Graph VBA.

Created a SharePoint site using Microsoft Windows SharePoint Services 2003 to centralize maintenance of Leadership Directory information. Using Microsoft Office FrontPage 2003 and Microsoft Visual Studio 2005, customized reports from the SharePoint site can be output to Microsoft Excel or XML and transformed into organization charts.

Microsoft Visual Studio .NET 2003 Microsoft Visual Web Developer 2005 Express Edition Microsoft Visual Basic 2005 Express Edition Microsoft SQL Server 2005 SQL Server Management Studio Express SQL Server Business Intelligence Development Studio Microsoft ASP.NET Atlas C# VB.NET

Mustang Fuel Corporation
10 / 2005 - 12 / 2005
Microsoft VBA Developer

Conversion of Lotus 123 spreadsheets to Microsoft Excel. Conversion of Lotus AmiPro documents to Microsoft Word.

Automate reporting of gas nominations and monitoring of daily production volumes using Microsoft Access and Microsoft Excel.

Creation of Acrobat PDF Forms for Oklahoma Tax Commission.

Perot Systems (kForce)
08 / 2005 - 12 / 2005
Microsoft Access/Excel Developer

kForce

Automation of confidential survey reporting using Microsoft Access VBA and Microsoft Excel VBA.

MBNA (Matrix Resources)
08 / 2000 - 05 / 2005
Microsoft Access, Excel PowerPoint Expert

Matrix Resources

Automation of Business Analyst reporting processes using Microsoft Access, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, Microsoft Visio and Visual Basic for Applications (VBA).

Extensive use of Access and Excel VBA to create Excel reports from Access, SQL Server, DB2, and Oracle databases.

Extensive use of Excel to create complex reports using array formulas.

Use of VBA forms and controls for data-entry into Microsoft Access using Outlook.

Wrote SQL queries to mine information from online and offline data warehouses.

Gathered and documented requirements from Business and Technical resources according to Systems Development Methodology using Excel and Word.

Consolidated reporting from business analysts in the Financial, Personnel and Project Management departments using Access and Excel.

Served as mentor to financial reporting analysts willing to learn Excel and Access programming using VBA.

Brian David Charles
05 / 2000 - 08 / 2000
Microsoft Office VBA Developer

Design and development of a Case File Manager using Microsoft Access and Microsoft Outlook.

Integration of Microsoft Access with Outlook Contact and Appointments.

Designed reports to improve accident investigation data collection and reporting.

Microsoft (Compuware)
09 / 1999 - 05 / 2000
Microsoft Access/VBA Developer Support

Compuware

Provided technical support for Microsoft Office and Access developers.

Leveraged my Microsoft Office development skills to provide technical solutions and development assistance to Microsoft customers.

Implemented customized software that improved the management of customer support cases. The software reduced data-entry time, and improved management and documentation of support cases.

Served as a mentor to less-experienced support engineers.

Fidelity Investments
09 / 1996 - 04 / 1999
PegaSystems Workflow Architect

Responsible for the design and installation of efficient workflow processes for configuration into the mainframe PegaShares system.

Developed Access databases that integrated PegaShares data to improve turn-around time for standard and customized reporting.

Designed Access databases that integrated with multiple employee performance databases to create a “dashboard” to bring all reporting into one interface.

Designed standards for the creation and implementation of efficient workflows. Certified PegaShares configurations as Year 2000 capable.

Education

Personal MBA
2010 - 2010
Business Crash Course
Dream Catchers Inc
2008 - 2008
ITILv3 Foundation
IT Mentors
2007 - 2007
Microsoft® Office PerformancePoint Server – Monitoring and Analytics Technical Training
Microsoft
2007 - 2007
Business Intelligence (BI) Boot Camp
Working
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